James

This B2B contract manufacturer has been in business for over 30 years and seen steady, stable growth guided by proficient business management and effective leadership.

When the key decision makers looked towards the future, they envisaged a further period of positive expansion, honing their target market and marketing to attract and engage new, high value, quality clients.

Instead of looking to set up a complete in-house marketing department, James felt that the best approach would instead be to take the input and professional guidance from outsourced marketing experts.

“We were typical of most engineering companies, that we had a basic website and not a lot else. We decided that the marketing needed modernising in order to showcase how good the company was in real life to prospective customers. Working with LWS allowed us to overnight apply a broad best practice approach to marketing our business. Their team of experts set up our socials, new website, email marketing, search engine optimisation, as well as updated our branding. The results were fantastic and surpassed what we could have achieved with a single marketing hire.”