With 45% of companies lacking a clearly defined marketing strategy, more and more businesses are looking to marketing agencies to help them align their marketing with their business goals. However with over 25,000 agencies Read more...

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Search Engine Optimisation (SEO) provides one of the highest ROI for businesses, with conversion rates 10 times higher from search than social on desktops and 15 times higher on smart phones (Performance Insider, 2015). But Read more...

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According to Econsultancy’s Marketing Budgets 2015 report, 77% of marketers said their companies intended to increase their digital marketing budgets last year – but would this budget have been best spent in-house, or Read more...

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As online shopping continues to rise, avoiding shopping cart abandonment (when shoppers place items in their online shopping carts but the leave the site before completing the purchase) is the bane of e-retailer’s Read more...

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